Common Good Printing is a company that offers print buyers more than just printed custom products, but also the opportunity to make a difference in the world. Common Good believes people working together can accomplish much more than any one of us alone. The company is dedicated to helping the community and having a positive impact on society.

Common Good realized they needed to expand their brand and get their message out there so they hired Spartan Internet to help them utilize the internet to do just that. With the growth of social media as a primary source of communication, Spartan Internet recognized the potential social media held for Common Good. Spartan Internet developed a website for Common Good from the ground up, with a focus on social media communication and integration.

Spartan Internet developed the website with the aim of generating a new stream of revenue from online sales. The website includes an integrated online printing platform that allows users to upload documents and indicate additional specifications. Applications were developed to integrate the website with users’ social media accounts, effectively creating a seamless and effortless ordering process. Spartan Internet helped Common Good develop a reverse pricing model to encourage users to fill the company’s capacity on every print job. The idea is that the more users ordering together the more they all save.

Through creating a new brand image that expresses the ease of use, goodwill, and excitement of Common Good Printing, the website was able to attract and retain new users while positively impacting the world. Common Good donates 2% of all sales to charitable organizations so by increasing their sales through the utilization of the internet they are able to make an even bigger impact.

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